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New business models of location based services are the theme of a seminar

MundoGEO#Connect
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MundoGEO#Connect brings some news related to the solutions that integrate geographic analysis and location services in corporate applications

The geographic position is an element which is present in the most varied technological solutions, from smartphones to devices for the tracking of prisoners, providing new possibilities and business models which involve the users’ location and data.

At MundoGEO#Connect, which will be held from June 14 to June 16, in São Paulo (SP), Brazil, the seminar “Geo-location & Business” will debate the georeferenced data in several areas, such as marketing, personal tracking, social network and games. It will count on the presence of specialists in the sector and on the users’ community in order to discuss successful cases, new technologies, trends and new business opportunities by making use of services such as navigation, location, and geographic analysis in the corporate world.

The event is driven to those professionals who are connected with companies which need to aggregate value to their products and services by making use of attributes and services based on location.

Know the themes of the seminar Geo-location & Business:

LBS: Monetizing the Geographic Location
In this initial presentation there will be the demonstration of the models which make use of user’s location in order to generate new business.

Collection, Integration and Analysis of Data at Real time
This session aims to discuss the technologies and solutions for the acquisition and analysis of users’ location data generating answers in a matter of seconds.

Keynote Speakers
International lectures given by businesspeople from global enterprises (with simultaneous translation to Portuguese).

Collaborative Mapping: The maps in the users’ hands
In this debate, the participants will show how the geo-collaboration has been revolutionizing the production and the updating of digital maps.

Marketing and Mobile Publicity
This session aims to discuss the best practices for the approach of possible clients through advertisements based on location.

Challenges of Personal Tracking
In this debate, the matters on personal tracking will be evaluated, such as the technological solutions, the privacy, and data policy solutions, among others.

Social Network, Games and Increased Reality

In this debate, specialists will talk about the popularization of the geographical location on social networks, games and applications of augmented reality.

For more information
www.mundogeoconnect.com
connect@mundogeo.com
55 (41) 3338.7789 (11) 4063.8848
@mundogeo

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