Pictometry International Corp., the leading provider of aerial oblique imagery and measuring software, along with its Australian licensee AAM Pty Ltd., announce the availability of new Pictometry imagery and Pictometry Real 3D models of World Cup Stadiums captured for use by international media outlets.
“Pictometry is already working with major TV networks in the U.S. as well as major newspapers to provide this up-to-date, stunning imagery,” said Dante Pennacchia Pictometry’s Chief Marketing Officer, adding “we want to share our spectacular imagery and 3D models with broadcasters around the globe.”
Pictometry Real 3D enables users to simulate a view that appears to zoom in on a stadium from space and allow users to fly in and around a location to give audiences a real-time experience. “This adds an amazing perspective for viewers,” said Pennacchia, adding “our 3D is so realistic viewers think that they’re seeing stadiums in real time from a blimp or helicopter when, in fact they’re looking at Pictometry Real 3D.”
Pictometry imagery of locations outside the U.S. is captured by licensees including AAM Pty, the Australian spatial information company that captured the new World Cup imagery. Using Pictometry’s unique image capture system, licensees capture high resolution geo-referenced images for every square foot of a location, giving users multiple views of a location and the ability to annotate and measure directly on images, a feature which is being increasingly utilized in sports coverage.
“The imagery and 3D stadiums are just a part of our larger national imaging efforts in South Africa where we have imaged the bulk of South Africa’s urban infrastructure,” said Brian Nicholls, General Manager ofAAM Pty Ltd. “Communities across South Africa will benefit from Pictometry products through improved community services, reduced costs and better decision making”.
The World Cup is the most viewed sporting event in the world, exceeding the Olympics. World Cup games occur every four years and involve 32 international teams vying for the title at multiple venues within a host nation. This year’s event runs from June 11 to July 14 in South Africa.
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